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How to increase the profitability of your business
The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly by David Meerman Scott
Wiley (2011)
Online Public Relations: A Practical Guide to Developing an Online Strategy in the World of Social Media (PR in Practice) by David Phillips
Kogan Page (2009)
The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition by David Meerman Scott
Wiley (2010)
30 Days to Online PR & Marketing Success: The 30 Day Results Guide to Making the Most of Twitter, Facebook, LinkedIn, and Blogging to Grab Headlines and Get Clients by Gail Martin
Career Press (2011)
Online Marketing - The Secret to Selling Websites For Big Profits (Make Money Online Series) by Art Saborio
Books Online Publishing (2012)